Posts tagged personal brand
Éadaoin Curtin - Personal Branding Shoot - Dublin, Ireland
 

Oh my gosh, I had THE BEST time shooting with the amazing Éadaoin last summer. Éadaoin is a kindred spirit and was so much fun to spend time with… it was such a pleasure to capture her in and around Dublin, Ireland where she’s based, in her many creative zones and favourite places.

I love getting to capture ‘a day in the life’ of my clients, creating both planned portraits, story-telling images, and unexpected moments, as we flow through the day, and this was one of those shoots. That creative freedom is one of the things I most love about this work… having a strong vision for our session, maintaining clear intentions for the outcome of the images whilst at the same time staying open to creativity and the serendipities!

As a fellow personal brand photographer and artist, Éadaoin was preparing to increase her visibility and share her message in a bigger way.

She was looking to come away from our day with a library of personalised images that she could update her website with, use in Instagram posts, email marketing and more. It was important for her also to experience what it was like to be on the other side of the camera, and go through the journey her own clients go through.

It was so awesome chatting with her and planning the shoot in the lead up to our day, and it was beautiful how aligned we are in our values and approach to our work in branding - we had such a good understanding. She is passionate about women empowerment, visibility and voices, and her fascinating journey has led her to be so beautifully positioned to do this work. You can find out more about her interesting journey on her About page here.

It’s so important to walk your talk, to invest in yourself and also to try being on the ‘receiving end’ of the service you offer to from time to time, because…

  • firstly (obvs!) it provides you with the benefits of whatever that service is.

  • it gives you a truer, deeper understanding of where your clients are at when they come to you, and the challenges they may be facing when they work with you.

  • it provides you with the tools of real experience to support your clients more fully, as you come from a broader perspective.

This is what Eadaoin bravely did for herself, and I think it’s an important journey to take, and example to set.

If you’re investing in yourself, doing the work, and showing that you believe in the service you offer, you inspire others to believe in themselves too, and to understand the value of your offerings.

On our day we documented different aspects of her life, showing her as if on a photo-shoot, getting creative at home, being in nature, and spending time with her lovely partner in the STUNNING Dun Laoghaire.

I traveled over one week in August last year to create these with her and it was an absolute dream visit... loved exploring the area and having some adventures on my own while in Ireland too! Thank you for having me come over to photograph you dear Éadaoin.

You can check out her website here at Firechild Photography and Instagram here at @firechildphotography.

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Are you a photographer who’s finally ready to be seen on the other side of the camera?

Are you committed to walking your talk and journeying into the kind of experience you normally provide?

Is it time to allow your unique creative energy to shine, and give your prospects a taste of what working with you is like?

Email me at becky@beckyrui.com and let’s plan your best shoot, lovely!

A Beginners Guide to Personal Branding (an interview!)

Hey you! I hope you're having a great week so far.

Soooo... do you ever get in a bit of a spin about your personal brand? Like, how am I supposed to present myself? WTF this whole 'positioning' thing is all about? Maybe you're asking yourself questions like, how much of my real personality should I allow to come through in my business? How much is too much? Can I actually be myself in my work with clients and in my marketing, AND be seen as professional, dependable and a leader in my field?

Whether you've been running your business for years and years, or are new to this whole thang - whether you're networking online or in person - it's something many of us are constantly thinking about and reviewing, and honestly... it can get confusing sometimes. As we work with our clients, engage with different audiences and refine our message, our work evolves. Our interests and our lives naturally change.

The person we were in our photos taken three years ago is not necessarily who we are anymore (or maybe even in the photos you had done last year!). The person who made those classes, wrote that e-book, programs etc, has learnt and experienced a LOT more since then and has new insight to offer. The style of our work with our clients has become even more effective and streamlined. Our personal lives have obviously affected our businesses too.. maybe our families have grown, we moved city or country, changed our circle of friends, lifestyle habits, got married, whatever. How has your visible personal brand changed as you have?

We're being called to interact in a more and more authentic way as entrepreneurs... but what does that mean when we think about 'branding ourselves' and our true identity, as human beings, spiritual beings and business owners? Surely it's just about keeping it real?

I'd love to share some light on all of this with you today...

A Beginners Guide To Personal Branding

I was thrilled to be interviewed for my dear client and friend Rachel Millers amazing blog (All Things IC), where I...

  • Dove deep into my definition of personal branding through my seven years of shooting business portraits for entrepreneurs (and seen the whole way of using photography and concept of 'being visible' change a TONNE!)
  • Why your personal brand is an important biz piece to be aware of, whether you're running your own company or are currently part of an organisation
  • How you can improve the quality and consistency of your own personal brand, how to think about photography, what it's like to collaborate on a photo shoot with me, and lots more.

Check out the interview right here.

I hope you find this interview really helpful. Do forward this on to anyone you know who'd benefit from our advice and experience.

Here's a photo of beautiful Rachel from our shoot earlier this year. 

Here's a photo of beautiful Rachel from our shoot earlier this year. 

I'd absolutely love to know what you're feeling around the definition of personal branding - what it means to you, and the kinds of insights or challenges you have around this. Everything's better when we share and stay connected. If you'd like to talk further about your own positioning and photography for your business, email me at becky@beckyrui.com and let's find a time to talk!

I have a couple of spaces available for photo shoots before the end of the year. How would powerful new photography serve you as we get ready for 2018? What are you going to be launching? How will you be using social media? What will you need to have updated photos for?

Check out what my clients are saying here.

With love as always, and thanks for reading!

Becky xx