Personal Brand Photography in Cheshire - Claire Macpherson - She Impacts The World - north West England
It was such a pleasure to shoot with founder & soulful business coach Claire Macpherson in gorgeous Cheshire last Spring! This was our third shoot together and another amazing creative day. Creator of She Impacts The World, Claire supports women to live life on purpose, step out of their 9-5 & create incredible businesses with freedom, joy & abundance.
Before our session, Claire and I caught up about how her business had been evolving since our last shoot, what her branding and marketing intentions were for the months ahead, and got clear on the kinds of shots she was most wanting to come away with from our day.
When booking a new shoot, it’s SO IMPORTANT to look back at which photos ended up being the most useful, notice which ones you liked the most, enjoyed posting the most and returned to again and again, which ones resonated with your audience. This helps us to understand where we should focus on your next shoot, to create a library of images that are totally on point. (Here are five questions I always ask my returning clients before their next shoot.)
For this session, Claire and I chose locations, outfits and props to align with the message she is sharing and the uses she had for the images. Working in this beautiful main location allowed us to create an absolute TONNE of shots in all the different areas available, so Claire could do quick outfit changes and we’d move on to the next ‘story’ we wanted to tell. We got SO MUCH from our day together! Below are some of my favourites.
